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JUICE
 is the UK’s ‘Online Community’, designed to be meeting place to discuss all things   “EV Infrastructure”.

With the UK suffering from a real lack of knowledge as to ‘What to do next’, JUICE is supported by experts from the UK power, tech and motor industries, with a ‘joint purpose’…  Future-Proofing UK Electrification! 

A FREE ONLINE EVENT, JUICE is for professionals looking to explore the very latest in innovative charging technology. Designed to bring together the UK businesses that have land to install workplace and public charging, JUICE will outline everything needed to ensure that your business is future-proof.

Beginning at 10.00am on 30 July, the event will feature keynotes from experts that address the main issues faced as we strive to electrify the UK’s transport network, including strategy, supply and demand, investment and much more.

JUICE is the ‘go-to place’ on all things Infrastructure!

Where & When? JUICE was launched in London, on 8th November 2019, as part of GREEN GB WEEK, and had a real impact on those that joined us. To do that, we took in to account a number of key factors to ensure we achieved this – the RIGHT speakers and the RIGHT content… Because, most importantly, we needed to engage with the AUDIENCE. This year, we will be ONLINE, on 30 JULY, from 10.00 – 12.30 BST.

The Audience: Delegates should be the UK’s LARGE LAND-OWNERS; Government, local authorities, NHS, big corporates like British Land, etc. Hotel chains, supermarket chains, business and retail parks, construction companies that are building new commercial or residential projects, bus companies/stations, train companies/stations and also the UK petrol forecourt owners – they ALL have to put charging in. And then there is INVESTORS. This market is ripe for investment, so we will be looking at the banks and venture capitalist firms.

Engagement: To help the audience engage, our online event is fully interactive. There is PEER CHAT, so attendees can talk to everyone involved. Vote in the LIVE POLLS. There is the Q&A function, where they can submit a question for the panel(s). And then there is the DOWNLOADS, where all presentations, together with supporting material, is all available for download at the click of a button.

In summary, the JUICE audience HAVE to do this, but many don’t know HOW to go about it, are not sure if they CAN, are fearful that the GRID CANNOT COPE, etc. There’s confusion… And where there is confusion in a market… There’s an opportunity!       


There has been much debate about the impact of electrification of transport with estimates of the United Kingdom needing the equivalent of ten new nuclear power plants to meet demand. 

Thus far, the energy network has more or less coped, subject to some remedial work and upgrading. However, it is recognised that investment in power networks is required to meet the forecast demand for electric vehicles.

Infrastructure has largely been deployed using guesswork about journey profiles, without fully understanding current and future demand, commercial opportunities and interdependencies. Often, infrastructure has been installed where it will most easily fit and can most easily be connected at the lowest cost, rather than where it is of most strategic use.

Following the establishment of Plugged in Places, the UK Government’s approach to kick start the installation of a public charging network, a number of regional projects installed the initial tranche of charge points.

JUICE will now explore how it can be improved and future-proofed!

Further operators have joined the market but there is little consistency about how and where charge points are put or how they are operated.

It is estimated that the UK needs a six-fold increase in the number of electric vehicle charging points by 2020, to provide adequate infrastructure for green motorists. As things stand… that is clearly not going to happen.

It is also estimated there will be more than one million EVs on UK roads within five years, requiring 100,000 charging points. Currently there are just 19,936 charging outlets according to *Zap-Map.

Currently only 3 per cent of supermarkets have a charging point. Asda has the best coverage, with chargers at 19 per cent of its stores, while Tesco has the worst, with chargers at just 0.4 per cent. Rapid chargers, which can fill 85 per cent of an EV’s battery in half an hour, are even more scarce. Lidl has the highest number of rapid chargers at just 11.

Across the UK there are only 1,500 rapid chargers, with space to charge 3,400 vehicles. By comparison there are 9,000 petrol stations, each with multiple pumps which can fill a tank in minutes.

A charging network is “critical” to the expansion of EVs because the majority have a maximum range of between 100 and 250 miles… We need to prepare.

*Zap-Map is the UK’s No.1 charging point platform with over 80,000 cross-platform visitors each month.


In the March 2020 budget, the UK government committed £500m to delivering charging infrastructure, part of which is a Rapid Charging Fund, designed to ensure that there is a rapid-charging network ready to meet the long-term consumer demand for electric vehicle chargepoints ahead of need.

It will be available to fund a portion of costs at strategic sites across the strategic road network where upgrading connections to meet future demand for high powered chargepoints is prohibitively expensive and uncommercial.

The following ambitions will be supported by the Rapid Charging Fund to assist where the electrical connection costs of upgrading sites to meet future charging demand is not commercially viable.

  • By 2023, we aim to have at least 6 high powered, open access chargepoints (150 - 350 kilowatt capable) at motorway service areas in England, with some larger sites having as many as 10-12. We are confident this will be more than enough to meet demand from electric vehicles by this date. These high powered chargepoints are able to charge up to 3 times faster than most of the chargepoints currently in place, and can deliver around 120-145 miles of range in just 15 minutes for a typical electric vehicle.

  • By 2030, we expect the network to be extensive and ready for more people to benefit from the switch to electric cars. We are planning for there to be around 2,500 high powered chargepoints across England’s motorways and major A roads.

  • By 2035 we expect around 6,000 high powered chargepoints across England’s motorways and major A roads. 


Government will be working with the operators of major service areas to ensure that this charging provision is in place ahead of customer demand. The aim is to help support early adoption of electric vehicles and remove range anxiety concerns for drivers on long journeys.

JUICE will address these plans, head-on, and discuss if enough is being done and outline what else is possible to meet the – under review – ‘target of ending of the sale of new petrol and diesel cars and vans to 2035’.